Michael A. Zarro

Professional Experience

Download Resume(PDF)

Information Architect

GSI Commerce

Web Applications Developer and Designer

Bryn Mawr College

User Experience Engineer

Animation Technologies, Inc.

Web Developer & Project Lead

University of Pennsylvania

Service and Affiliations

Presentations & Teaching

Publications

Summary:

10 years experience with emerging web technologies as an information architect, developer and project leader in high profile academic, entrepenurial, and corporate environments. Currently an information architect in a leading e-commerce company.

Information Architect

GSI Commerce, King of Prussia PA

Design strategic information architecture initiatives, especially search and guided navigation, for high volume, high profile commercial websites.

Create complex user flows for content and catalog management systems.

Card sorting and usability research.

Clients include; Ralph Lauren, Toys R Us, NFL, MLB, NBA, and NHL

 

Web Applications Developer and Designer

Information Services & Libraries
Bryn Mawr College, Bryn Mawr PA

Led online development for a for a $230+ million capital campaign.

Co-founded an educational technology research and development office.

Redesigned the Library website.

Managed enterprise search and drafted web privacy and other web-use policies.

 

User Experience Engineer

Animation Technologies, Inc., Boston MA

Designed multimedia websites for high-tech, legal and pharmaceutical clients in a start-up environment.

Collaborated with creative professionals to develop distance learning and digital corporate communications.

Clients included Sun Microsystems and EMC.

 

Web Developer & Project Lead

Virtual Curriculum & Online Continuing Medical Education (CME) Initiative
University of Pennsylvania School of Medicine, Philadelphia PA

Collaborated closely with faculty and administrators in adapting the medical curriculum to utilize emerging multimedia and database technologies delivered over the web.

Researched emerging technologies and supervised the redesign of e-learning websites.

Project was featured in the Wall Street Journal.

---

Service and Professional Affiliations

• American Library Association
• Information Architecture Institute
• Curriculum Advisory Committee
  Chester County (PA) School District- Center for Arts and Technology

Select Presentations & Teaching

• Information Architecture for Educators and Students 
  Mayor's Commission on Literacy Technology and Adult Education Conference (2008)
• Distance Education: An Insiders Perspective 
  Mayor's Commission on Literacy Technology and Adult Education Conference (2007)
• Don't Make Me Think, I'm Here to Learn
  Philadelphia Area Educational Technology Conference (2007)
• Introduction to the Web and Internet Development
• Bryn Mawr College, Teaching and Learning Center (2006)
  
• Blogging & the Library
• Tri-College Library Retreat (2006)
  iSchools and the Digitally Native Librarian
  Tri-College Library Technology Conference (2006)
  Portable Technology
  Bryn Mawr College (2005)
  
• Alternatives to Dreamweaver for Web Design
  Bryn Mawr College (2004)

Select Publications & Websites

• Accessibility in the Bryn Mawr College Libraries
  Mirabili Dictu
• The Way We Were - Cities of the WPA American Guides (Exhibition: Winter 2007)
  Drexel University
• Quaker and Peace Archives, Website Archiving Initiative
  Bryn Mawr, Haverford, and Swarthmore Colleges Tri-College Consortium
• Library Website
  Bryn Mawr College
• Click and Doubleclick Technology Podcast Series
  Bryn Mawr College
  

mzarro@gmail.com